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Archives

Author Archive for: "Reshu"
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 AMP in Email: Why it’s Important and How to Use it?

AMP in Email: Why it’s Important and How to Use it?

March 13, 2020

If you are using email as a marketing channel chances are high that you must be aware that Google has recently launched AMP for emails - after a year since it has first announced this initiative. [...]

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 11 Ways to Maximize Value from Transactional Emails

11 Ways to Maximize Value from Transactional Emails

November 9, 2019

If you’re an ecommerce marketer, I’ll bet that transactional emails must be a part of your email marketing strategy. And at one point in your professional career, you have either heard or learned [...]

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 6 Best Transactional Email Services to Try in 2020

6 Best Transactional Email Services to Try in 2020

November 8, 2019

Transactional emails are the most important part of an email marketing strategy especially if you are an e-commerce marketer. Why? Because they perform much better than the marketing emails as [...]

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 Sparkpost vs Mailgun vs Pepipost | Your Best Pick in 2020

Sparkpost vs Mailgun vs Pepipost | Your Best Pick in 2020

November 1, 2019

Are you looking for a good email service provider but not sure which one to go with? If the answer is yes, you are certainly not alone. Most businesses find it tough to choose the right ESP. [...]

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 6 Best Sparkpost Alternatives to Try in 2020

6 Best Sparkpost Alternatives to Try in 2020

October 21, 2019

When it comes to picking an email service provider most businesses go with the popular ones - without even checking whether they’re right for their business. Sparkpost is one such ESP, which a [...]

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 Switching ESPs? 5 Myths You Should Never EVER Believe

Switching ESPs? 5 Myths You Should Never EVER Believe

October 9, 2019

Email marketing has been around for decades now and we all know that it is one of the most effective digital marketing channels that can give your business an ROI of up to 4,300%. But to get [...]

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 11 Types of Transactional Emails You Need to Be Sending

11 Types of Transactional Emails You Need to Be Sending

September 24, 2019

Do you know that the average open rate for transactional emails is a whopping 48 percent making them 3X more effective than marketing emails? Every e-commerce retailer uses transactional email [...]

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 Here Is Exactly Why Your Emails Are Going in Spam & How to Fix It

Here Is Exactly Why Your Emails Are Going in Spam & How to Fix It

August 26, 2019

Despite many years of predictions that email as a marketing channel will die or fade away, that day has yet to arrive. Email is alive and kicking - In fact, email marketing remains one of the [...]

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